Last Updated: October 19, 2025
Silverback Marketing LLC (“we,” “our,” or “us”) values your privacy and is committed to protecting your personal information. This Privacy and Cookies Policy explain how we collect, use, maintain, and disclose information from users (“you”) of our website, https://www.silverbackmarketing.com (“website”), and how we use cookies and similar technologies.
1. Definition of Personal Information
“Personal information” refers to any data that can directly or indirectly identify an individual, household, or device. This may include names, contact details, identifiers, online behavior, or other data that can reasonably be linked to you. It does not include publicly available government information or anonymized/aggregated data.
2. Information We Collect
Over the past twelve (12) months, Silverback Marketing LLC has collected various types of personal information to help us operate effectively and provide better service to our users. This information may include identifiers such as your name, alias, postal address, Internet Protocol (IP) address, email address, or other unique identifiers that allow us to recognize and communicate with you. We may also collect customer records, including contact details, billing information, or limited employment details, when necessary to provide services or respond to inquiries.
In some cases, we collect commercial information that reflects your interactions with our products or services, such as purchase histories, inquiries, or preferences. We also collect internet or network activity data, including your browsing behavior, search history, and engagement with our website content or advertisements. This information helps us understand how visitors use our site and improve its functionality and user experience.
If you apply for a position through our website, we may collect professional or employment-related information such as your work history, education, and qualifications. Additionally, we may draw inferences from the information we collect to create a profile that reflects your preferences, interests, or tendencies.
You are not required to provide personal information to browse our website. However, choosing not to share certain details may limit your ability to access specific features, forms, or interactive sections of the site.
3. How We Use Personal Information
We may use the information we collect for the following purposes:
- Personalization: To understand how users interact with our site and improve user experience.
- Website Improvement: To enhance our content, navigation, and technical performance.
- Marketing and Communication: To send relevant updates, newsletters, or event invitations that may interest you.
- Legal Compliance: To meet legal obligations, respond to lawful requests, or protect our rights and users.
We do not use personal information for unrelated purposes without prior notice or consent.
4. Sharing Personal Information
We do not sell your personal information. However, we may share it with trusted third-party service providers for legitimate business purposes such as analytics, CRM, hosting, or recruiting. These parties are contractually required to keep your information confidential and use it only for authorized purposes.
Examples include:
- Website analytics tools that track site usage and performance.
- CRM systems for storing customer and lead data.
- Recruitment platforms for processing job applications.
We are not responsible for the privacy practices of external websites linked from our site. Please review their policies before submitting personal data.
5. Your Rights and Choices
Right to Know and Data Portability
You have the right to request details about:
- What personal information we collect and use
- Sources of that information
- Purposes of collection
- Categories of third parties we share data with
- Specific pieces of personal information collected
Right to Delete
You can request that we delete personal information collected from you, subject to legal or contractual exceptions (such as completing transactions or complying with law).
How to Exercise Your Rights
You or your authorized representative may submit a verified request by:
- Email: privacy@silverbackmarketing.com
Your request must include enough detail to verify your identity and describe your request clearly. We will confirm receipt within ten (10) business days and respond within forty-five (45) days, unless an extension is required (in which case, you’ll be notified).
We do not charge a fee for legitimate requests unless they are excessive or repetitive.
6. Cookies and Tracking Technologies
Our website uses cookies (small text files placed on your device) to enhance functionality and improve performance.
Types of cookies we use include:
- Essential cookies: Required for the website to operate properly.
- Analytics cookies: Help us understand how visitors use our website.
- Functionality cookies: Store preferences such as language or region.
You can manage or disable cookies via your browser settings, but doing so may affect how our site functions.
7. Non-Discrimination
We will not deny services, charge different rates, or provide a lower quality of service if you choose to exercise your privacy rights.
8. Changes to This Policy
We may update this Privacy and Cookies Policy from time to time. Updates will be posted on this page with the new “Last Updated” date. Your continued use of the website constitutes your acceptance of any changes.
9. Contact Us
If you have questions about this policy, our privacy practices, or your rights, please contact us:
Silverback Marketing LLC
Attn: Privacy Request
Email: privacy@silverbackmarketing.com
Website: https://www.silverbackmarketing.com
If you require this policy in an alternative format due to a disability, please contact us via email or phone.