Some people simply blog. Why not be the individual who makes blogging a passion?

Silverback Marketing is not suggesting that you quit your daytime job and make posting content to your blog the only thing you do every day. There are thousands of blogs on the internet on a wide range of topics, so the opportunity to turn your blog into your sole source of income if you monetize [...]

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Using dashboards to manage your social media

Managing several social media networks can be difficult enough if they are of the personal variety. Many people have Facebook, Twitter, MySpace, Google+ and LinkedIn accounts and may even have others as part of the mix. Different passwords, different status updates, different things to share … it can become overwhelming, even on a personal level. [...]

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Let us recap the rules of engagement via Twitter

There are times when it may be reasonable to demand that people using Twitter should have to take a course first in “Twitter etiquette” before being allowed to post. Once again we have to watch someone that has a high level public profile try and apologize for inappropriate comments he Tweeted, all in the name [...]

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Comparing the Google+ Share button to the Google +1 button

Silverback Marketing first posted about the Google +1 button June 13, 2011. This button appears to the right of a link while the individual is using the Google search engine. If you come across a link that you really like and want your Google contacts to know about, you could click the Google +1 button [...]

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The Silverback Marketing Round-up for April 23-April 27, 2012

Another week draws to a close as well as the last full week of April, amazing that 2012 is already ¼ of the way over! Once again there was a lot going on in the Google World so this week’s Round-up will focus on the latest from the online giant. Google Drive – When Google [...]

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Interesting statistics regarding what video sites drew the most visitors in March 2012

Sharing videos is one method of social media engagement and there are many different websites that allow online users to watch music videos and videos from different television shows and movies. Naturally several giants of the online world including Google and Facebook have their own video services, either separate from the main site or built [...]

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Effective communication with clients

One of the advantages with performing work for a client online is the elimination of the need to actually meet with the client face to face. If you happen to work for a client in another city, state or country, the chance to sit down together, discuss marketing strategy and implement the game plan created [...]

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The recent Microsoft-Facebook deal

It has become a common practice in the online world for big companies to join forces in order to create a strong defense against the competition. This practice also makes it even easier for both parties to benefit in terms of sharing a large audience. Earlier this month AOL sold more than 800 patents to [...]

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Google spring-cleaning, the April 2012 version

The recent one-year anniversary of the “Page Era” was April 4 and on April 6, 2012 Silverback Marketing posted about the first year for Google with Larry Page at the helm. Page was one of Google’s co-creators and an early CEO for the company. When Larry Page grabbed hold of the reins as Google CEO [...]

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The Silverback Marketing Round-up for April 16-April 20, 2012

Yesterday Silverback Marketing discussed the overwhelming success Facebook experienced the first quarter of this year. Facebook has accomplished an incredible amount in just eight years and two months and the social network shows no signs of slowing down. By filing for an initial public offering on February 1, 2012 and launching its new Timeline look [...]

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