Our Tags For: Twitter

Avoid social media burnout for you and your audience

Years ago managing social media was a much simpler process for people. MySpace was king and when the social brand was first launched in 2003 there was not much competition for social media usage. Today there are many different social networks for an individual to choose from, each with unique characteristics designed to coerce the [...]

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Does it matter when to create a social media post?

A great question and all the more important if you happen to be posting for a brand account. Let’s face it, your Friends on your personal Facebook page or Followers on your personal Twitter page probably do not care what time you post your new favorite video, update your Status or provide a link to [...]

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Let us recap the rules of engagement via Twitter

There are times when it may be reasonable to demand that people using Twitter should have to take a course first in “Twitter etiquette” before being allowed to post. Once again we have to watch someone that has a high level public profile try and apologize for inappropriate comments he Tweeted, all in the name [...]

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Gratitude is a fine quality – take the time to thank your social media fans

People that are in the golden years of their existence often talk about how things were in the “good old days”. Many times one of the gripes from that generation is a dramatic shift in regards to character and manners. This may be a different era but manners are not necessarily something that should shift [...]

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Are you a small business owner? Do you think social media is a waste of time?

The real waste of time is believing that to be the case and not using any of your time and resources to engage in some type of effective social media campaign. The internet is becoming saturated with a high volume of social networks. Therefore, it makes sense that a small business owner that has yet [...]

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The Silverback Marketing Round-up for March 5-March 9, 2012

140 characters sometimes are all it takes to create an incredible amount of discussion and chatter about a topic. Twitter continues to grow, making an individual wonder how far above the 200 million Tweet mark that the social network reported on June 30 of last year Twitter can go. The social medium continues to grow [...]

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“Promoted” continues to evolve in Twitter

Twitter has made a point of continuing to make changes to its service in an effort to make the social medium an even more engaging experience for users. Back in April 2010 Twitter launched Promoted Tweets, a type of Tweet that is similar to pay-per-click ads since the advertiser will not have to pay for [...]

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Search Engine Yandex makes some moves in regards to social media

Do not be surprised if you live in the United States and have not heard of Yandex before. Yandex is Russia’s top search engine with approximately 60% of the online searches performed in that country utilizing Yandex to generate results. These types of numbers are similar to the power of Google in the United States. [...]

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Twitter adds in a safeguard for its users

Facebook makes it an option when logging in to your account. Google+ makes it a standard. Now Twitter has added the https: option when signing into your Twitter account. If you are a novice online here is a brief description of the difference between a URL with the S after HTTP in the location bar [...]

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The Silverback Marketing Round-up for February 13-February 17, 2012

Facebook. Google+. MySpace. Pinterest. Twitter. Five different social networks that all provide some similar services, yet all five have very unique characteristics that attract different groups of users. Social media continues to grow and all five of these social mediums are popular for different reasons. Facebook continues to be the king of all social mediums [...]

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