Another week draws to a close as well as the last full week of April, amazing that 2012 is already ¼ of the way over! Once again there was a lot going on in the Google World so this week’s Round-up will focus on the latest from the online giant. Google Drive – When Google [...]
February 27 was the date of the most recent post from Silverback Marketing regarding Google’s Panda algorithm. Since Google is constantly revamping the execution of Panda in order to ensure that the goal of targeting content farms continues to occur, it is important for webmasters to stay on top of Google’s activity. Here is a [...]
There were several posts from Silverback Marketing in 2011 about the “Page era” of Google. Larry Page was one of Google’s co-founders and took over as CEO of the Google empire April 4, 2011. The immediate focus of Google shifted from a broad focus over many different projects to the elimination of many tools and [...]
Big week in the Google world folks! Silverback Marketing talked about the latest Panda update this past Monday and February updates to Google on Tuesday this week. Therefore, it only makes sense to wrap up this week focusing on what Google has been delivering to the online world recently. Let’s take a look at some [...]
The latest post on Silverback Marketing in regards to any Google Panda updates was back on February 4. It has been just over a year since Google first revealed to the online world news of a change to its search algorithm, a change that has created an enormous impact on the way webmasters maintain their [...]
Silverback Marketing has been honored to publish a number of posts that speak directly to ways you can utilize the content on your website to create a higher volume of traffic. Webmasters know that content is just one of many elements that comprise a quality page on the web. However, it is no secret that [...]
A couple of weeks ago the Silverback Round-up was a Google-focused post, briefly discussing a number of news items related to the Google universe. That post was created because it was a light week in regards to online specific news. Two weeks later Google is dominating the online news world for a number of important [...]
Google first let the online public know back on February 24, 2011 about a new change to its search algorithm. Google called this algorithm change the high quality sites algorithm improvement, but webmasters know this algorithm as the Panda update. The Google Panda update was probably the biggest news story in regards to search engine [...]
When radio was king years ago and people actually purchased vinyl, cassettes and CDs of their favorite artists and albums the Billboard Top 40 was huge in terms of being an essential component of driving sales. The rise of digital downloading of music still plays a part in those rankings, giving people information about what [...]
A lot of work goes into effective search engine optimization if a webmaster really wants to draw a significant amount of traffic to his or her website. Good SEO involves making sure quality and updated content is on the pages of the site to ensure the Panda algorithm does not penalize the site by ranking [...]
The Knowledge Graph from Google
During the Page era of Google elimination of tools the company has determined to be not incredibly useful to its profile has been common. However, ...
Avoid social media burnout for you and your audience
Years ago managing social media was a much simpler process for people. MySpace was king and when the social brand was first launched in 2003 ...
Now that Penguin hit your site how can you remove those backlinks you do not want?
The May 4th Silverback Marketing Round-up focused on the Penguin algorithm launched by Google earlier this year, a new algorithm designed by Google to further ...
