Our Tags For: Facebook

The Silverback Marketing Round-up for June 25-June 29, 2012

The messaging system on Facebook is efficient in terms of allowing you to email your Friends directly through the social medium’s messaging system, especially if you need to message multiple people at once. This system was completely separate from the user’s actual email address, although depending on the privacy settings you created for your profile […]

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Today in the business world public relations = social media

Any business that wishes to keep its clientele, potential customers and partners well-informed will use press releases to deliver relevant messages. Press releases can be in the form of video, radio or the written word. The rise of the internet has caused businesses to create different strategies to communicate with people, particularly in the use […]

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The balance of social media and social distraction

There is an immediate sensation that occurs when becoming engaged with social media for the first time. The excitement of being able to communicate with a wide network of family members, friends, business colleagues and other associates easily though social media can quickly transform into a time budgeting nightmare. The problem is too many people […]

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The Silverback Marketing Round-up for May 14-May 18, 2012

Friday, May 18, 2012 was to be the date that most people in the online community had been waiting for, the day that Facebook was going public on the stock market. This was going to an unbelievable money-making bonanza, rocketing the social network into the stratosphere. The problem is that is not what occurred, leaving […]

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Avoid social media burnout for you and your audience

Years ago managing social media was a much simpler process for people. MySpace was king and when the social brand was first launched in 2003 there was not much competition for social media usage. Today there are many different social networks for an individual to choose from, each with unique characteristics designed to coerce the […]

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Does it matter when to create a social media post?

A great question and all the more important if you happen to be posting for a brand account. Let’s face it, your Friends on your personal Facebook page or Followers on your personal Twitter page probably do not care what time you post your new favorite video, update your Status or provide a link to […]

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Some people simply blog. Why not be the individual who makes blogging a passion?

Silverback Marketing is not suggesting that you quit your daytime job and make posting content to your blog the only thing you do every day. There are thousands of blogs on the internet on a wide range of topics, so the opportunity to turn your blog into your sole source of income if you monetize […]

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Let us recap the rules of engagement via Twitter

There are times when it may be reasonable to demand that people using Twitter should have to take a course first in “Twitter etiquette” before being allowed to post. Once again we have to watch someone that has a high level public profile try and apologize for inappropriate comments he Tweeted, all in the name […]

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Interesting statistics regarding what video sites drew the most visitors in March 2012

Sharing videos is one method of social media engagement and there are many different websites that allow online users to watch music videos and videos from different television shows and movies. Naturally several giants of the online world including Google and Facebook have their own video services, either separate from the main site or built […]

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The recent Microsoft-Facebook deal

It has become a common practice in the online world for big companies to join forces in order to create a strong defense against the competition. This practice also makes it even easier for both parties to benefit in terms of sharing a large audience. Earlier this month AOL sold more than 800 patents to […]

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