Silverback Marketing posted on Tuesday, October 25 about the importance of quality content on your website and on Friday, October 21 posted a list of some general tips to enhance the SEO of your site. The manner in which a webmaster needs to engage in proper search engine optimization is constantly evolving. This is both [...]

SEO has never been an easy task, but a decade ago the rules were far simpler. A webmaster needed to focus on optimizing the website and strategically link the site in as effective a manner as possible. However, the online world is constantly evolving and daily it seems there are new things one has to [...]

What does the recent exchange of messages between Twitter and Bing on Twitter the evening of Tuesday, September 6 mean? Well, considering that back in July Google effectively ended its relationship with Twitter by choosing to drop real-time search results via Twitter, this little bit of Tweeting back and forth between Bing and Twitter appears [...]

Back on August 5th there was a Silverback Marketing post that discussed the changes that have taken place with Google since April of this year when new CEO Larry Page was introduced. One of those changes involved Firefox and the Google toolbar that had been a part of Firefox for some time. Here is the [...]

If you are a part of the ecommerce world part of your daily research and work is taking a look at organic search results from various search engines. That data allows you to research important keywords and keyword phrases that drive sales and alter any paid search campaigns that are affected by a loss of [...]

Nearly a week ago on Saturday, July 23, 2011, singer Amy Winehouse was found dead. Now this post is not going to focus on that tragic event. There have already been plenty of news stories written about her passing. However, when taking a look at how quickly various news outlets broke the story some interesting [...]

People have a variety of search engines and social mediums to choose from, so when the American Customer Satisfaction Index report is released it is a great way to gauge what services are performing well and which ones are not. The 2011 report has a few surprises, so it will be interesting to see how [...]

Back in 2005 Yahoo launched a tool by the name of Yahoo Site Explorer. This was a big deal in the SEO community at the time because this tool performed some interesting and vital functions. When an individual typed a website address into the search bar, Yahoo Site Explorer would list all the available pages [...]

Hello everyone, and a very Happy Fourth of July to you! Be sure to take some time to pause from the grilling on the BBQ, watching baseball and hanging out with your buddies to remember why we celebrate this day in the first place. July 4th will always be one of the most important days [...]

Microsoft has used a number of different search engines over the years to compete with Google. There has been Live Search, Windows Live Search, and MSN Search. All of them were good in various ways but people still tended to gravitate toward Google. May 28, 2009 at the All Things Digital conference in San Diego, [...]