Online Reputation Management
With "Google it" becoming as synonymous with Internet search as Kleenex is to facial tissue, it is becoming increasingly important to protect your brand and your company's reputation on the Internet's leading search engines. With all the effort required to build a favorable brand image, it's hard to fathom how few companies have actually deployed strategies to ensure that it stays that way.
Perhaps your company or a key member of your organization is being confronted with negative publicity from disgruntled ex-employees, hostile competitors, consumer complaints, unfavorable court rulings, and other forms of negative publicity that achieves widespread distribution across the Internet. If this is the case for your company, you're certainly not alone.
Our Online Reputation Management strategy is a simple one⦠"displace negative listings with favorable ones". Silverback Marketing will assess your situation and develop a customized strategy to leverage our search engine optimization, social media marketing, and web development capabilities to assist you in creating a war chest of web assets designed to saturate the search engine listings for your brand sensitive search terms.

